Several of you have been asking about what kind of sales presentation do I use in B2B sales or what should I focus upon during the sales presentation?
Good questions and my answer is simple.
First, don’t do a sales presentation until you have all the information you need to build a case for the customer to make a simple decision. Meaning the faster way to lose a sale is to present too early in the sales process since there is probably no value built up for your customer to feel it is good thing to change to your solution.