Increase Your Connections to Make B2B Sales

I’ve been observing and reading other sales experts rail on about how the sales cycles are increasing in length, how hard it is to get an appointment with a real decision makers, and how no one is returning a sales person’s phone call these days. Is this true for you too?

Personally, I had seen these things impacting our sales results over the past four years – the Great Recession seemed to accelerate the trend.

Yet, I have noticed one factor that seems to be gaining strength in our world of impersonal attitudes being displaced by the corporate wizards of purchasing.

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