Are You Using Gap Analysis to Win B2B Sales?

Unless you are a naturally born product pusher, you should be aware of the power of gap analysis.

This tool is one of the primary techniques used by the B2B Sales Superstars. What is really great is it is a simple process. It is basically a five step process.

Yes, three steps and you can get a customer focused upon the possibilities for success due to listening and buying from you.

Here is how this simple “Gap Analysis” works…

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