Vision, Vision Who Has a Vision for b2b Sales?

I keep getting a question from sales executives and sales people regarding the value of having a vision. Is having a vision all that important in b2b sales?

And, the answer is a resounding “yes” if you want to be a b2b sales superstar.

So who has to have a vision and why? This is the simple part. There are two people who must have a clear vision of their future. Those two are…

Read more…