Four Fatal Temptations Derailing b2b Sales Success

Due to my recent mistake with a potential new client, I decided it was a good idea to review some of the basics on being more successful in my b2b sales efforts. Then, I realized some of you may find this type of information beneficial as well.

So, here are four temptations to avoid at all costs – assuming you want continuous b2b sales success.

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3 Fatal Flaws of B2B Selling

Through the years of working with sales people from many different industries and all levels of performance, I have found three fatal flaws for sales failure. While these are primary observations of B2B Selling professionals, you could probably find these same three in other forms of selling.

So let’s review the list of the top three fatal flaws of B2B selling:

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